Launch Guard
What do we need to operate this business?
Once you have customers, contractors or something public, you have obligations. Getting the agreements right at this point is a lot cheaper than renegotiating them once someone else has leverage. Everyone thinks they have a good contract, until they find out they don't.
Customers, contracts and IPIs this you?
- We're signing our first customer
- I'm hiring, and I don't know if they're a contractor or an employee
- We're going live publicly
- We picked a name and want to keep it
- Someone else is using our name
- We're building on open source
What we do at this stage
Flat attorney fees. Filing fees, where a state charges them, are listed separately.
Not sure what you need yet? Start with real advice.
A one-on-one session with an attorney — no document prep, just a straight answer to your specific question.
- Direct conversation with a licensed attorney
- Review of any documents you already have
- Plain answers to your specific questions
- No obligation to buy anything afterward
- Not sure what stage you're in
- Want advice before you commit to anything
- You already know exactly what to file
- You're ready to just get it done
Like everything at GoLong: a real attorney, a flat fee, no upsell.
Get StartedProtect your name with a real federal trademark filing.
Full USPTO application and filing, covering one class of goods or services, handled start to finish.
- Full USPTO application, filed correctly
- Covers one class of goods or services
- We monitor your application through examination and handle routine office actions along the way, at no extra charge
- Additional classes available — say, apparel and an online store
- You've settled on your name
- You're ready to file federally
- You haven't cleared the name yet
- You're only operating in one state
Like everything at GoLong: a real attorney, a flat fee, no upsell.
Get Started- Clearance search on your proposed mark
- Written report of our findings
- Strategic recommendations on next steps
- One-on-one IP strategy session included (30 minutes)
A privacy policy built around what your product does.
Custom to your tech stack, not a generic template — so it actually matches how you collect and use data.
- Written for your specific tech stack
- Not a generic downloaded template
- Covers how you actually collect and use data
- Drafted and reviewed by an attorney
- You collect any user data
- You're going live publicly
- You don't collect user data yet
- You already have an attorney-drafted policy
Like everything at GoLong: a real attorney, a flat fee, no upsell.
Get StartedTerms of use built for your website or app, not copied from one.
Custom terms of use tailored to how your website or app actually works, drafted by an attorney.
- Custom-drafted, not a copied template
- Tailored to your website or app
- Covers how users actually interact with your product
- Drafted and reviewed by an attorney
- You're going live publicly
- Users create accounts or submit content
- You're pre-launch with no live product
- You already have attorney-drafted terms
Like everything at GoLong: a real attorney, a flat fee, no upsell.
Get StartedA foundational review of your data practices and obligations.
We assess what data you collect, where it lives, and what regulations actually apply to your business.
- Review of your current data practices
- Assessment of applicable regulations
- Identification of key compliance gaps
- Findings delivered in plain language
- You collect meaningful user data
- An investor or partner is asking about compliance
- You collect no user data
- You need a full remediation roadmap (see Enterprise Level)
Like everything at GoLong: a real attorney, a flat fee, no upsell.
Get StartedFrequently asked questions
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What should a good attorney actually do when reviewing a contract or negotiating on our behalf?
Identify the risk, then help decide what it means for the business — whether it can be restructured, reduced, or is worth accepting given the opportunity, not just say “you can't do that.”
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Should every legal issue in a contract get the same amount of attention?
No — a remote technical concern shouldn't receive the same attention as a provision transferring core IP or creating uncapped liability. Ranking risk keeps counsel efficient and keeps the business moving.
Reading for this stage
Written by the attorneys who do the work. Free, and no form to fill in.
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Who Actually Owns Your Startup's Code and Logo?
You paid for it. Under the default rule that does not mean you own it.
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Do I Need to Register My Trademark?
What use gets you, what registration adds, and when filing it yourself is the right call.
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How Long Does It Take to Get a US Patent?
Realistic timelines, and what happens while you wait.
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What Every Creative Entrepreneur Should Know Before Entering a Contract
The terms worth reading twice before you sign.
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Using Someone Else's Photos or Videos to Resell Property Can Be Copyright Infringement
A common and expensive mistake in marketing material.
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Employee or Independent Contractor? How Startups Get Worker Classification Wrong and What It Costs
One of the most common questions that come up us in advising new startups about how to scale comes when they are looking to onboard a team. No one wants to pay employment taxes, and its common to…